Zyppy Signal with Cyrus Shepard

Zyppy Signal with Cyrus Shepard

Home
Notes
Pro Templates
Recommended Companies
Consulting
Archive
About
Free Subscriber Resources
These are resources for subscribers to help with your SEO and AI marketing.
May 14 • Cyrus Shepard
AI Citation Ranking Factors Analysis
Evidence-Based Analysis of 54 Experiments, Patents, and Case Studies. Plus a step-by-step checklist.
May 7 • Cyrus Shepard
7-Step AI Citation Audit Checklist
Win more AI citations. Make your pages easy to crawl, rank, and cite
May 7 • Cyrus Shepard

April 2026

17 Content Types to Survive Google’s Zero-Click Future
No more generic blog posts. Plus content frameworks for every type of publisher.
Apr 21 • Cyrus Shepard
Content Type Frameworks for Different Online Business Models
We created these content frameworks to help apply the lessons in this post:
Apr 21 • Cyrus Shepard
Google Page Quality Rating Scorecard
Use this scorecard to evaluate your site on quality.
Apr 21 • Cyrus Shepard
How to Prepare for AI Shopping & the Future of E-commerce SEO
Tim Resnik Tells Us What Merchants Should Focus On Right Now
Apr 15 • Cyrus Shepard
5 Data-Backed Features of Websites Winning Google in 2026
The Surprisingly Consistent Characteristics of Websites Winning New Google
Apr 9 • Cyrus Shepard

March 2026

How Google Click Signals Drive SEO Rankings and AI Answers
The AI SEO Marketer's Playbook for improving user click signals in a way Google rewards
Mar 25 • Cyrus Shepard
© 2026 Zyppy SEO · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture