AI SEO Marketing

We Opted Out of Google AI Search - Here's What Happened

Google AI citations are significantly more important than we thought

Nov 5 • Cyrus Shepard

How To Create Links for SEO Google Can't Ignore

Links are critical to SEO, but Google ignores many of them. Here's how to ensure your backlinks are fully powered.

Oct 20 • Cyrus Shepard

The Full 2026 Google Ranking Factors Chart

One chart showing what helps, or hurts, Google rankings from a survey of experts.

Sep 24 • Cyrus Shepard and Dawn Shepard

Google AI Ranking Factors

What influences Google AI to recommend your brand or website? We asked over 130 search experts what moves the needle.

Sep 16 • Cyrus Shepard

Google Ranking Factors Expert Survey 2026

The results are in. Expert analysis of Google's ranking factors from 131 leading practitioners.

Sep 9 • Cyrus Shepard and Dawn Shepard

Content Effort: The Google Ranking Feature Nobody Talks About

Effort isn't how hard you worked - Google cares about evidence of unique value

Aug 13 • Cyrus Shepard

These SEO Strategies Drive 90% of Your AI Visibility

Why you probably focus on these instead of a separate GEO strategy

Aug 4 • Cyrus Shepard

Fan-out Framework: 5 Steps to Improve SEO and AI Visibility

A proven 5-step process for turning AI fan-out queries into better SEO rankings and greater AI visibility.

Jun 25 • Cyrus Shepard

AI Citation Ranking Factors Analysis

Evidence-Based Analysis of 54 Experiments, Patents, and Case Studies. Plus get a free AI Citation checklist.

May 7 • Cyrus Shepard

17 Content Types to Survive Google’s Zero-Click Future

No more generic blog posts. Plus a Pro content framework for every type of publisher.

Apr 21 • Cyrus Shepard

How to Prepare for AI Shopping & the Future of E-commerce SEO

Tim Resnik Tells Us What Merchants Should Focus On Right Now

Apr 15 • Cyrus Shepard

5 Data-Backed Features of Websites Winning Google in 2026

The Surprisingly Consistent Characteristics of Websites Winning New Google

Apr 9 • Cyrus Shepard

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